World boxing champion, Franchón takes her titles back
Watch her story, and read her transformation below
NFL kicker, Kaʻimi turns pressure into a repeatable edge
Watch his story, and read his transformation below
Division I softball, Mikalyn earns the scholarship
Watch her story, and read her transformation below
High school pitcher, Carter builds a Division I mindset
Watch his story, and read his transformation below
César Millan partnership, building confident pack leaders
How the A-GAME System travels beyond sport — read the full story below
THE CHALLENGE — COACHING FOCUS
Franchón came to Steven after losing her super middleweight titles, with her championship legacy on the line and undefeated Shadasia Green standing in her way. The mission was clear: rebuild confidence, master the pressure, and prepare to perform like a champion when it mattered most.
Had just lost her world titles
Needed to rebuild championship confidence
THE A-GAME WORK
Using Steven’s proprietary A-GAME Analysis, they identified the mindset, emotional patterns, and performance skills Franchón needed to be at her best. Steven then built a customized championship-performance system incorporating hypnosis, meditation, breathwork, visualization, confidence training, and nervous-system regulation—all designed to help her stay calm, in control, and execute her fight plan.
Entered the Green fight an 8-1 underdog
Won by unanimous decision
THE RESULT
On December 15, 2023, Franchón, an 8-1 underdog, defeated previously undefeated Shadasia Green and reestablished herself among boxing’s elite. Her comeback was more than a win—it was a demonstration of what happens when elite physical preparation meets an A-GAME mindset under championship pressure.
Held all four major titles: WBC, WBO, WBA, IBF
Still training the mental side with Steven
“I needed another champion in my corner that whys I got with Steven. By the time I got to the fight, when I even tried to think negatively, I could not see myself losing. — it exuded from me so much so that I became the unified World Champion.”
Franchón Crews-Dezurn
8-1
The odds against her the night she took the title back
4 Belts
All four major super middleweight world championships
When Kaʻimi began working with Steven midway through the 2021 season, he was already an accomplished NFL kicker and former Lou Groza Award winner, but his season had not been as consistent as he wanted. His goal wasn’t simply to fix a problem—it was to discover how good he could become. In one of the NFL’s highest-pressure positions, he wanted to elevate his mental game and become more focused, confident, composed, and consistent when every kick mattered.
Wasn't converting his talent into consistency
Came to Steven mid-season, 2021
THE A-GAME WORK
Using Steven’s proprietary A-GAME Analysis, they identified what Kaʻimi needed mentally and emotionally to consistently perform at his best. Together, they developed customized performance routines around mindfulness, flow state, optimism, self-compassion, focus, nervous-system regulation, and A-GAME Activation. The objective was simple: stay present, trust the preparation, and perform with confidence under pressure.
61-yard FG vs. Seattle — a Texans franchise record
Finished the season without missing a kick while working with Steven.
THE RESULT
Some of the accomplishments are:
2021: Hit a 61-yard field goal, setting Texans franchise and NRG Stadium records.
2022: #3 in the NFL at 93.5% and named a Pro Bowl Alternate.
2023: #2 in the NFL at 96.4%, Texans franchise record with 20 consecutive field goals.
2024: Made 13 field goals from 50+ yards and was again named a Pro Bowl Alternate.
2025: Rated #1; led the NFL with 44 made field goals, tying the NFL single-season record, despite missing two games.
2026: Signed a two-year extension that made him the highest-paid kicker in the NFL at the time of signing.
No. 1-rated kicker in the NFL
Highest-paid kicker at the time of signing
Made 210 of 215 extra points, an impressive 97.7% conversion rate.
Had the most accurate single season in Texans history in 2023, making 27 of 28 field goals for 96.4%.
“I have had many coaches in my college and professional career and Steven is truly one of the best. His compassionate straightforward style really resonated with me. The coaching strategies and tools had an immediate impact on my mental focus and performance on and off the field.”
Mikalyn began working with Steven during her senior year of high school with a clear goal: prepare herself to compete at the Division I level. She wanted to maximize her performance both on the field and in the classroom while finishing her high school career strong and preparing for the demands of college athletics.
Chasing a Division I roster spot
The talent was there; the consistency wasn't
THE A-GAME WORK
Using Steven’s proprietary A-GAME approach, they focused on the mental and performance skills that would help Mikalyn consistently be her best. Their work included mindfulness, performance routines, self-compassion, communication, confidence, and A-GAME Activation. The goal was to help her stay present, respond positively to pressure, communicate effectively, and bring the same high-performance mindset to both academics and athletics. At the end of her senior year, she received an offer to join the softball team at University of San Diego
.421 senior batting average, Team MVP
5.0 GPA, Salutatorian
THE RESULT
Mikalyn’s results demonstrated excellence both on the field and in the classroom:
All-Conference honors
Perfect fielding percentage as a freshman starter
2021 Senior Year: CIF San Diego Section First Team and Team MVP
Four-Year Honor Roll Scholar-Athlete
Graduated with a 5.0 GPA and was named Salutatorian
Earned the opportunity to play Division I softball at the University of San Diego
As a freshman, appeared in 34 games with 25 starts and became the Toreros’ primary right fielder
Recorded a perfect fielding percentage, with 29 putouts and an outfield assist in 30 chances
Earned a full scholarship after her freshman year — later named All-Conference
Graduated from college and continued her education in graduate school
“I have always had the dream of playing Division I softball in college, and now it’s a reality. I
knew I was talented but felt I could use more confidence.
Steven helped me increase my confidence and positive self-talk. Most importantly, he helped me
learn to give myself grace, or in Steven’s words, ‘self-compassion,’ when I would mentally beat
myself up.
On and off the field, I now have tools to manage stress, stay positive and confident, and balance
the demands of being a student-athlete.”
Mikalyn Emanuelli
5.0 GPA
Salutatorian and four-year Honor Roll scholar athlete
Carter began working with Steven as a 15-year-old high school freshman with a big goal: play Division I college baseball. His parents wanted to help him build greater confidence and improve his performance on the field. Carter identified three areas he wanted to strengthen most: self-confidence, positive inner dialogue, and focus—all critical skills for a developing athlete.
Parents reached out when he was 15
Named his own gaps: confidence and inner dialogue
THE A-GAME WORK
Using Steven’s proprietary A-GAME approach, Carter began developing the mindset and performance tools needed to compete with greater confidence and consistency. Their work focused on positive inner dialogue, focus, confidence, mindfulness, emotional control, and A-GAME Activation. Carter quickly embraced the process and began applying the tools in practices, games, school, and everyday life.
Started varsity baseball as a freshman
Became the No. 1-ranked student in his class
THE RESULT
Carter’s growth showed up quickly both athletically and academically:
Full D1 scholarship, California Baptist
Four years of compounding mental work
Earned a starting role on the varsity baseball team as a freshman
Rose to #1 academically in his class
As a senior, 2025 Imperial Valley League (IVL) Pitcher of the Year
Second Team All-CIF San Diego Section
Cal-Hi Sports First Team All-State
Earned a full scholarship as a pitcher to California Baptist University
“Working with Steven has been great! I’m more mindful, focused, and confident on the field.
What I like most about the coaching is that Steven is always in my corner and positive when he
works with me, helping me see how I can continue to improve.”
Carter Tucker
Age 15
When he started training his mental game
D1
Full scholarship as a pitcher at California Baptist
Participants arrived to learn César's approach to leadership, energy and communication with dogs. Steven's focus was to support and coach participants in developing the mindset and internal state needed to become confident pack leaders.
Learning César's approach to leadership and energy
Developing the mindset and internal state needed to lead with confidence
THE A-GAME COACHING WORK
Steven delivered specialized performance coaching focused on the performance mindset behind effective leadership: mindfulness and presence, authentic confidence, performance self-compassion, and recognizing and regulating stress and nervous-system responses.
Anxious, reactive habits replaced with grounded calm
Greater awareness and regulation of stress responses
Communication became clearer and more intentional
RESULTS
Participants finished more present, confident and capable — understanding that becoming a confident pack leader starts with leading yourself and regulating your nervous system. They learned how to regulate and direct their internal state to perform at their best, stay calm under pressure and apply César's system more effectively in real-world situations.
Calm, confident leadership when the pressure is real
Greater presence and control of their internal state
Ability to regulate their nervous system for better performance
Greater confidence applying César's system in real-world situations
“Effective leadership begins with your own internal state. Before you can successfully guide a dog, you have to become aware of your own energy, emotions, body language and behavioral patterns.”
César Millan Programs
Partner
Selected as the performance coaching partner for César Millan's programs
7 Skills
The human-side capabilities every pack leader built
Success stories of coaches, professionals and more
2022 & 2023 Scouting Combine · 40+ prospects
NFL Pre-Combine Mindset Training
“Steven was recently hired to mentally prepare 40+ NFL prospects for the most important interview of their athletic career for the 2022 and 2023 NFL Combine. Over an 8-week period, Steven’s coaching consisted of how to:
1.) Communicate effectively in the interview process with team owners and head coaches
2.) Have an optimistic mindset, be mindful, self-compassionate
3.) Regulate one’s mental and emotional state
4.) Perform at one’s A-GAME when it matters most.
The combine results were 5 first-round picks and multiple second- through fifth-round picks. Most importantly every athlete was fully prepared for the intense mental and physical rigors of the combine.”
“We brought Steven in to help our 2022 and 2023 NFL Pre-Combine athletes maximize their mindset. As a former athlete and performance expert, he connected immediately and gave our players practical tools they could use under pressure. Most importantly, he’s deeply passionate and genuinely cares about helping athletes perform at their best—on and off the field.”
Former Head Strength Coach, Los Angeles Kings & Los Angeles Raiders
Tim Adams
“Working with Steven Griffith has made a profound difference in both my professional and personal life. His unique abilities helped me identify barriers that held me back and coached me in a supportive manner to take actions outside my comfort zone.”
“Steven provided our coaches with his A-GAME training and delivered insightful tools, tactics, and strategies on how to perform at our best mentally and how to better support our athletes in their journey to becoming their best. Great speaker and great coach.”
WGN-TV Sports Anchor & Television Host | Son of football legend Walter Payton
Jarrett Payton
“You're amazing, man. Keep doing what you're doing.”
Basketball Coach | Pepperdine University | Former Professional Athlete
Tyus Edney
“Over the years, I've had many coaches, and Steven is one who is truly gifted at helping individuals become the best they can be. As a professional athlete, I knew I needed to have a competitive edge. If you want the edge, I recommend his coaching.”
Performance coaching partner
César Millan's Pack Leader Programs
“The A-GAME System was selected as the performance coaching partner for César Millan's programs. Before participants could lead a dog, they had to regulate themselves — energy, emotion, body language. Proof the method travels well beyond sport.”
Los Angeles Dodgers Star | MLB All-Star | FOX Sports Commentator
Eric Karros
“I've known Steven for almost 20 years. When it comes to coaching and performance, his expertise can provide you with the guidance needed to successfully achieve your goals.”
Author | Speaker | Coach
Danny Brassell, Ph.D.
“As someone who has spent the past 25 years in education as a tutor, teacher, administrator, and coach, I can unequivocally endorse Steven as one of the top coaches in the country at helping students become the best versions of themselves.”
Founder, Windy City Kicking
Chris Nendick
“As a specialist kicking coach, it was eye-opening how Steven helped our mutual client Kaʻimi Fairbairn rise to the #1 kicker in the NFL. The high school and college players I’ve sent him have made tremendous gains on and off the field. Steven is the mindset coach I trust.”
Ohio State football
Marcello Diomede
“After a rough season, Steven helped me get back in touch with who I am, rediscover my passion, and break the old patterns that were holding me back. I’m more confident, compassionate, and competitive than I’ve ever been. Life changing!”
World Boxing Champion
Franchón Crews-Dezurn
“By the time I got to the fight, I felt I couldn’t lose”
Alabama football
Conor Talty
“Working with Steven has given me, for the first time in my career, a system to consistently perform at my best in high-pressure situations—on and off the field. No matter what I’m facing, I now have the tools to stay focused, confident, and bring my A-GAME.”
Frequently asked questions.
STILL HAVE something ON YOUR MIND?
Most people arrive with the same questions. Here are ones that might matter most to you. If there's something we didn't cover, you can reach out at hello@agamecoach.com.
Bringing your best to be your best when it matters most — mentally sharp, confident, focused, and in control under pressure. On and off the field.
Steven is the primary coach and the founder and face of A-GAME. Select programs and group work may include trained team members under his system.
Yes. Steven has international clients, and his coaching is available worldwide—in person, by video, and by phone.
The online program is a structured, self-paced system with monthly group Zoom sessions, one-on-one attention, and access to the online program.
One-on-one coaching is personalized, real-time work directly with Steven.
Team and school sports psychologists provide an important service, but they are often responsible for supporting an entire athletic department or organization—sometimes hundreds of athletes.
Working with an independent performance coach gives you someone who is dedicated solely to your growth, performance, and goals. You receive personalized coaching, consistent accountability, and strategies tailored specifically to your needs.
An outside coach also serves as an objective advocate whose priority is your long-term success—not the interests of a team, school, or organization. Because the relationship is independent, you have a trusted professional focused on helping you perform at your highest level, navigate challenges, and make decisions that are in your best interest both on and off the field.
Steven has been coaching high performers for over 25 years and more than 25,000 hours. A-GAME Coaching was formally established to deliver that experience to athletes, parents, and coaches at all levels.
Taking the online quiz or submitting a one-on-one application on the site is a good place to start, depending on your needs.
Yes. Schools, teams, and programs can license A-GAME content for their athletes, parents, and coaches. Reach out to us through the site, and we will get back to you about how we can help your team, school, or organization.
No. A-GAME Coaching is performance mindset coaching focused on developing the mental skills needed for confidence, focus, resilience, and peak performance. It is not therapy, counseling, or mental health treatment.
Therapy addresses mental health challenges and emotional healing. A-GAME focuses on performance improvement—helping athletes, parents, leaders, and individuals build the mindset, tools, and strategies to consistently perform at their best.
A-GAME Athlete Score Report
Your A-GAME Score
55/100
Major room for improvement
Your Top Growth Areas
Self-Compassion
Mindfulness
Regulating
A-GAME Ready by Steven Griffith
Free self-assessment quiz that takes 3 minutes.
WHAT'S YOUR ATHLETE'S A-GAME MINDSET SCORE?
Ten mindset areas & ten ratings. An instant score from 0–100 that shows exactly where they are — and what to work on first.
